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Communicating is not simply being creative… it is a question of a strategic approach that starts from market and competition analysis, to understand the strengths and weaknesses of one's product/company. Understand what is the element to focus on.

It is not enough to define a positioning strategy, it must be communicated through signs, characteristics, behaviours.

For the advertisers of the past, the mantra was the

USP —> Unique Selling Proposition

that is, the single sales argument on which the advertising campaign must be based.


Today the behavior of the public has evolved: once upon a time there was classic advertising, the passive user and the mass media.
Then the internet arrived and the recipients of the message themselves became amplifiers and content creators.

We all look for quality content, capable of solving problems and revealing emotions.

Storytelling means transforming a company's commercial message into narration.
Today brands have a personality, a character, a world of reference made up of values and choices in which we are invited to enter in order to recognize and relate to each other.

bootee develops and implements cross-media projects by creating content capable of perfectly communicating the values, philosophy and products of the brands through any type of platform.


# Marketing advisory
# Brand positioning
# Product launch
# Territorial promotion
# Tourism services


# Communication strategy and design
# Brand identity & storytelling
# Advertising
# Brochures and technical catalogues
# Packaging design


# Design, development and management of websites, digital catalogs and e-commerce
# Digital marketing: content creation, campaign management and social profiles
We have loved collaborating with: 1000MIGLIA, a.testoni, AD Architectural Digest, Agnellini Arte Moderna, Alberto Fortis, Arma dei Carabinieri, Art Style, Associazione Culturale Trois Villes, Bontempi & Sons, Brescia Mercati, Brescia Musei, BresciaUp, Ca’ Maiol, Camera di Commercio Brescia, Centrufficio Loreto Spa, Centro Sposi Paradiso, Cerere Spa, Chia Laguna Half Marathon, Comune di Sestriere, Consorzio per la tutela del Franciacorta, Costaripa, Deianira wine, Distilleria Romano Levi, Farsetti Arte, Ferrari Club Italia, FIDA – Confcommercio, Fondazione CAB, Fondazione per la Ricerca sulle Lesioni del Midollo Spinale Onlus, G & B,NEGOZIO, Gioielleria Barozzi, Gioielleria Bartorelli, Gioielleria Fasoli, Grand Hotel Savoia, Gruppo Baglioni Hotels, Gruppo Boscolo, Gruppo Marzocco, HGAS Giebelmann & Salvoni, Hotel Cristallo, Hotel de la Poste,Idrosanitaria Bonomi, Iginio Massari, Italia a Tavola, La Montina, La Ruota, Le Fay Resorts, Life Gate, LM line, Lonato spa, Luxury Magazine, Lyuba Rosa Rizzoli, Maira Hotels, Maison D’Art, Milena Milani, Monte-Carlo Wine Festival, Museo d’Arte Contemporanea Remo Bianco in Franciacorta, Museo di Santa Giulia, Omar Pedrini, Pasqua Vigneti e Cantine Spa, PSE Editore, Renato Missaglia, Ristorante La Sosta, Ristorante Vita Nova, Riva, Rossimoda, Salvatore Ferragamo, Scalvenzi, SDL Centrostudi, Villa Baiana, Villa & Palazzo Aminta Hotel Beauty & Spa, Viropa Spa, Yacht Club Cortina d’Ampezzo.
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